Meta and Twitter: Marketing with the social media OGs

Social media keeps billions of people linked all over the
world. Meta (previously Facebook), Twitter, and Instagram (owned by Meta) are
among the most popular social networking platforms. The three sites cater to
distinct demographics. Facebook appeals to people of all ages. Instagram users
are often younger, while Twitter is preferred by college graduates.

In this course, we will look at why these platforms should be
included in a comprehensive digital marketing strategy.

Because Facebook, Twitter, and Instagram are all unique,
there are certain ways to consider if you want to make a top-performing social
media post.

When it comes to social media marketing, it is critical to
understand the distinctions between the major platforms. Each social media
platform has characteristics that distinguish it from the others.